J Farren-Price

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J Farren-Price is celebrating a milestone year with 2017 being the 75th anniversary of the founding of the company. During that time it has carved out a name for itself as a specialist purveyor of luxury timepieces and jewellery in Australia.

Founded in 1942 by watchmaker John Farren-Price, it is the country’s original Rolex agent, representing the brand since the early 1950s, and is also the longest standing Patek Philippe agent in Australia. Similarly, the business has represented Longines since 1953 and does so to this day, proudly maintaining close relationships with many luxury Swiss brands.


The boutique has sold some of the most valuable timepieces in Australia to date, including Patek Philippe’s Sky Moon Tourbillon and Vacheron Constantin’s Grand Complications.

Originally known as ‘the watch specialist’, J Farren-Price remains a family owned and run business. For three-quarters of a century, it has been developing an exceptional range of luxury watch varieties and currently offers 11 brands, including Rolex, Patek Philippe, Vacheron Constantin, IWC, Panerai, Jaeger Le-Coultre, Greubel Forsey, Hublot, Chopard, Tudor and Longines.

J Farren-Price is also a long-standing atelier of Argyle pink diamonds. It offers an expert custom jewellery design service, taking clients through the design process using either its own inspiration or ideas from the customer. As a founding member of the Diamond Guild Australia, it sources only the highest quality diamonds and gemstones to create the perfect piece of jewellery for its clients.


The knowledgeable staff can also guide couples through the engagement and wedding ring buying process, either from the extensive range of bands and bridal jewellery or by creating stunning bespoke pieces.

Additionally, international jewellery pieces are sourced from some of Europe’s finest houses, such as Picchiotti, Roberto Coin and Leo Pizzo from Italy, and Stokert and Jörg Heinz from Germany.

To mark the momentous 75-year anniversary, J Farren-Price has designed a rare and stunning platinum 10-carat diamond ring, featuring an F colour diamond centre with VS2 clarity, encased in an elegant and timeless setting that allows the diamond to speak for itself. Its clarity and sparkle are truly captivating.


80 Castlereagh Street,
Sydney 2000
Tel: +612 9231 3299


Images ©J Farren-Price


New South Wales Directory

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